Restaurant of the Future – Part 2

In Restaurant of the Future – Part 1, we explored the industry pressures and environmental trends that are impacting today’s restaurant operators, and how future-forward brands are adapting to compete. We concluded with a recommendation outlining three principles that brands will need to nail in order to be successful in the future: Serve Up Solutions...

The Holly Jolly Customer: How to Win at Retail

The adage "the customer is always right" is not new. But never has it been truer than this year. The "Uberization" of retail—give me what I want when and how I want it—has shifted the way customers expect to interact with brands and retailers and it's not going to change anytime soon. In an upcoming...

Krispy Kreme

I scream, you scream, we all scream for doughnut-infused ice cream! And where can such a thing be found? The ultimate Krispy Kreme store in Concord, North Carolina—the brand's first comprehensive store redesign in over a decade. WD was thrilled to take on this unique challenge of efficiently creating a new store to be used...