People Don’t Want To Go To Stores Anymore: So Now What?
This syndicated study explores consumer response to digital-retail integration (DRI) and uncovers where stores are falling short, but can still make changes to attract shoppers.
Tag: Issue 14
Dining Design
Forget about the chairs, it's really all about the tables
It’s a common paradox when considering the efficiency and profitability of a popular restaurant: On a busy night when every table is occupied and there’s a 20-minute waiting list, it’s a good sign, right? Not necessarily. Take a closer look, and you’ll see things aren’t as rosy as they could be. Yes, three of the...
Smoothie King
A crowning achievement
As the American originator of the Smoothie, and with ambitious plans for global expansion, Smoothie King wanted to update its brand identity and store environments to express the importance of healthy living. Even businesses that evolve with the times may discover that their “look and feel” isn’t keeping up. It was time to refresh the...
What If Amazon Opened Stores?
Amazon is a fierce opponent when it comes to retail. And the amazing part is that they don’t even have stores—yet. So, what would happen if Amazon slapped some NEON on their warehouses and opened them for business? Would their uncanny knack for suggesting winner upsales translate in the real world? How about the ubiquity...
Who in the Middle is Most in Danger?
When a retailer isn’t a luxury brand or a value brand they end up in the middle of the pack, and need to find a way to differentiate themselves from their competitors. Share
