The Macy’s Effect

Author Lee Peterson Executive Vice President, Brand, Strategy & Design WD Partners It was February 28, 2005. The day Terry Lundgren, CEO of Federated Department Stores, announced one of the largest deals in retail history: The merger of 491 May Department Stores with 450 locations operated by Federated. You could sum up the deal’s promise,...

11 Come 11: A Wayfind History of Google Trends

All bets are on and we are feeling lucky… 11 come 11! This isn’t beginner’s luck, because we have officially published 50 Wayfind issues! That’s 250 articles, 50 full issues, and 11 years of content from the best thinkers. We thought it would be fun to take a look back at relevant trends over the...

Dark Restaurants: A Case Study in Innovation

This piece was written by Nicole Rupersburg and originally appeared on the RestaurantSpaces blog. What is the restaurant of the future going to look like? Right now, quite frankly, it’s impossible to say. What we know for certain is that, at least in the near-term, the restaurant of the immediate future is going to look...

5 Ways Healthcare is Changing Forever

Author Dan Stanek Executive Vice President WD Partners It is time for the healthcare industry to embrace the change it’s facing. Think about the combination of major factors that are all affecting the industry at the same time. Technology. New competition. A global pandemic. Healthcare providers who refuse to adjust to this new reality may...

An Open Letter From A Millennial

Fix Your Omni-Channel!


Author Jeff Arps Sr. Director, Business Development WD Partners Dear retailers, Just last week I woke up after a great night’s sleep. Feeling ambitious, I grabbed my phone from my nightstand and opened up Instagram to see what was going on. Scrolling through I saw one of my favorite retailers posted that a jacket I...

We Believe in Showroom Stores, So Does Dyson

Author Lee Peterson EVP, Thought Leadership & Marketing WD Partners Brand: Dyson, a UK appliance maker owned by eccentric billionaire James Dyson. Company sales: $3 billion+ Showroom Network: Paris, Tokyo, Moscow, Jakarta, New York, London, San Francisco, Toronto. Dyson also now operates 460 stores in China, including flagship stores in Shanghai and Beijing. Recent Showroom...